The Groom Experience

Weddings and vow taking ceremonies are momentous events that hold a major significance in both traditional and modern African culture. Typically, the Bride is the centre of the entire ceremony, with all preparations including things like her trousseau and outfits being a core of it.

Over the past few years, we have noticed an upsurge in the demand from grooms who also want to create and wear outfits that are memorable. Modern grooms thrive on a perception that recognises that the wedding is really much about him, just as her. It is on this note, that we present “THE GROOM EXPERIENCE”.

The collection is a beautiful and intelligently curated mix of amazing wedding and ceremonial tuxedos, jackets, shirts, bow ties and trousers that appeal to the style needs of a range of different grooms who enjoy and revel in the pleasure of exquisitely crafted garments. These pieces have been designed individually with a universal vision that understands that the groom also wants a defining moment. We provide a unique vision to the clothes that he wears on the most important day of his life which include body enhancing cuts, lux fabrics, dashing and whimsical combinations, all part of our bespoke experience.

At Josh Amor, we understand the importance of an unrivalled fit which is the basis of bespoke tailoring and craftsmanship. Our process involves consultations and several but concise fittings where the groom is let into the complex process of making a bespoke suit.

From the initial consultation with the groom, discussing and planning a mood board, reviewing sketches and style lines, to the selecting of fabrics, buttons, suit linings, the team here at Josh Amor enjoy the entire process of genuinely crafting an outfit for the groom’s special day.

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